CASE STUDY - PROSPECT SIERRA
A brand shaped from within
Prospect Sierra, a private K–8 school in Albany, CA, was looking to attract new families while re-engaging its existing community. Known for integrating art deeply into its curriculum, the school needed a clearer and more cohesive way to express that creative spirit across its communications.
The focus was not to reinvent the brand, but to reveal it—building a unified system that could express the school’s creativity with clarity, consistency, and authenticity across every touchpoint.
Creative Direction
Brand Messaging
Design Strategy
Photography Direction & Production
Advertising
